Two platforms. One lead engine. Recommended combined.
Your management fee covers campaign strategy, setup, monitoring, testing, optimization, and reporting. Advertising spend is paid separately and goes directly to Meta or Google. Your recommended budget will depend on your market, location, competition, and growth goals.
/ Meta
Meta Ads Management
Facebook and Instagram lead-generation campaigns built around your offer and audience.
Management Fee
$600 / month
Recommended Ad Spend
$750–$1,500 / month
Est. Total Monthly Investment
$1,350–$2,100 / month
Facebook and Instagram advertising
Campaign strategy and setup
Audience targeting
Retargeting setup where applicable
Campaign monitoring
Creative and copy recommendations
Ongoing testing and optimization
Monthly performance reporting
Higher advertising budgets may be recommended for highly competitive industries, larger service areas, or aggressive lead-generation goals.
/ Google
Google Ads Management
Search campaigns that put your business in front of high-intent customers actively searching for your service.
Management Fee
$600 / month
Recommended Ad Spend
$1,000–$2,500 / month
Est. Total Monthly Investment
$1,600–$3,100 / month
Google Search campaign management
Keyword research
Negative keyword management
Location targeting
Ad copy creation
Conversion tracking
Bid and budget optimization
Monthly performance reporting
Actual Google Ads costs depend heavily on search volume, location, industry competition, and average cost per click.
Recommended
/ Recommended
Meta + Google Ads
Both advertising platforms with a coordinated multi-platform strategy and unified reporting.
Management Fee
$1,000 / month
Recommended Combined Ad Spend
$1,750–$4,000 / month
Est. Total Monthly Investment
$2,750–$5,000 / month
Complete Meta Ads management
Complete Google Ads management
Coordinated multi-platform strategy
Retargeting across platforms where applicable
Conversion tracking
Campaign testing and optimization
Combined monthly reporting
Recommendations for allocating budget between platforms
Save $200/month vs running separately
Advertising spend is not included in the management fee. Ad spend is paid directly to Meta and/or Google. The amounts shown are recommended starting ranges and do not guarantee a specific number of leads, sales, impressions, or conversions.
Meta Ads (Facebook + Instagram) interrupt your ideal customer with a compelling offer while they scroll — best for awareness, retargeting and offer-driven lead gen. Google Search Ads capture customers who are already searching for your service — best for high-intent, ready-to-buy leads. Most businesses do best running both together.
/02
Which platform is right for your business?
Service businesses with high search demand (emergencies, urgent needs, established categories) usually start on Google. Visual or offer-driven businesses (med spas, salons, dental cosmetics, fitness) typically start on Meta. We'll recommend the right starting point during your free audit.
/03
What we optimize weekly
Audience and keyword performance, ad creative and copy, lead form completion rates, cost-per-lead, retargeting pools, negative keywords, bid strategy and budget pacing. We make changes based on data, not opinions.
/04
Why tracking matters
Without proper conversion tracking, you're guessing. We install lead tracking on Meta and Google so every lead is attributed to the right campaign and ad. That's how we know what to scale and what to kill.
/ FAQ
Questions, answered.
/01Is ad spend included in the management fee?
No. The management fee covers strategy, setup, monitoring, testing, optimization and reporting. Ad spend is paid separately and goes directly to Meta and/or Google. Recommended starting ranges are Meta $750–$1,500/month and Google $1,000–$2,500/month, adjusted for your market, competition and goals.
/02Why is Meta + Google the Recommended package?
The combined $1,000/month management package includes everything from both Meta and Google Ads plus coordinated multi-platform strategy, unified reporting and cross-platform retargeting — a $200/month saving versus running them separately, with one team coordinating both channels.
/03How fast will I see leads?
Most campaigns start generating leads within the first 2–4 weeks. The first month is often used to learn what's working before we scale.
/04Do I need a landing page?
Not always — lead form campaigns can run inside Meta itself. For higher-intent Google traffic and bigger offers, a landing page typically performs better. We can build one through Growth Systems.
/05Can I run only one platform?
Yes. Many clients start with Meta or Google alone for $600/month management and add the other once it's profitable.
/06Is social media management included?
No. Paid Advertising and Social Media Management are completely separate services. You can run either, or both — but they are priced independently.
/07Do you manage ads internationally?
Yes. We run Meta and Google campaigns for service businesses worldwide.
/08What's a realistic cost-per-lead?
It depends on industry, offer and market. For most service businesses, cost-per-lead ranges from $10–$80 on Meta and $25–$150 on Google after the campaigns optimize. We don't guarantee a specific number of leads, sales or conversions.
